Starting a home-based franchise can be an excellent small business opportunity for investors looking to save money, while gaining all the benefits of support that a storefront franchisor offers.

When considering a home-based franchise, there are a host of questions potential franchisees must consider - such as whether they have space for a home office, are self-motivated and are able to live where they work, Inc. magazine writes.

Once potential franchisees have answered these questions, they can begin searching for a franchise that matches their interests and preparing their home. The magazine suggests designating a room in the house or apartment as business-only.

Additionally, home-based franchisees are responsible for most of their own marketing - because they lack a storefront, they cannot expect customers to come to them. Owners will need to enlist family and friends and utilize social media to target their market.

Home-based franchises generally cost less than $50,000 in start-up costs. Entrepreneur magazine’s list of the top 10 home-based franchises for 2010 found a that home-based franchise can be invested in for as little as $2,980.

The Liberty Tax Service franchise opportunity is #9 on the fastest growing franchises list of the 2010 Entrepreneur “Franchise 500.” Our tax franchise is an affordable and viable business choice. Each office provides thorough, computerized tax preparation coupled with superior customer service. For the best small business opportunity in the income tax franchise industry, choose Liberty!