Evaluating a franchise opportunity can make your head spin. How will you know if it’s the right business for you? How do you know if you’ll be successful? The truth is – you can’t guarantee success. But you can cover your bases to improve your likelihood for success. The more you know about your franchisor, the more confident you can be before you buy. We’ve created the ultimate checklist of franchise factors to consider so that you can keep calm and franchise on. 


  • How long has the franchise been around?
  • How many franchises are operating?
  • How many franchisees does it have?
  • What is its reputation?
  • Has it grown and expanded?
  • What is its financial state?
  • Is there high demand for its product or service?
  • Will those products or services be in demand 5 years from now?
  • How much competition does it have?
  • What sets it apart from its competition?
  • Is it priced competitively?
  • What is the franchise fee?
  • How much are startup costs?
  • How much working capital is needed?
  • Will the franchise assist with obtaining financing?
  • What are its ongoing fees?
  • How much experience is needed?
  • What types of training are available?
  • Who pays for training?
  • What additional support is available?
  • Are there territories?
  • What are its failure and turnover rates?
  • Does it support multi-unit owners?
  • Is it a seasonal or year-round business?
  • Will it assist with site selection?
  • Can its franchisees be contacted?
  • How satisfied are its franchisees?
  • How does it help with marketing?
  • What operational systems does it have?
  • Is it up-to-date on technology?
  • What communication tools are available?
  • Are there any pending lawsuits?
  • What is its legal history?
  • What are its operations policies?
  • Is there an annual sales quota?
  • When can you expect to break even?
  • How long is the franchise contract?
  • Is the franchise contract renewable?
  • Do you have a choice in the products or services you offer?
  • What are your transfer and termination rights?
  • Are you able to choose who you sell your business to when you retire?